Pringles officially not made of potato…

I’ve always disliked Pringles. Now don’t get me wrong, I’ve eaten many, many, many of them in my life, but they’ve always just tasted so weird, overprocessed, unnatural and icky...nothing like an ACTUAL potato chip.

Turns out that their manufacturer - Proctor and Gamble - agrees with me. And so do judges of European High Courts. From the BBC webstory:

“...the manufacturer had insisted that their best-selling product was not similar to potato crisps because of their “mouth melt” taste, “uniform colour” and “regular shape” which “is not found in nature”. It also argued that potato crisps - unlike Pringles - did not contain non-potato flours, and were not packaged in tubes. Pringles are more like a cake or a biscuit, it claimed, because they are manufactured from dough. “

I rest my case. The resulting legal decision means that Pringles will not be taxed the 17.5% VAT, saving both P&G and customers some change. “To be subject to VAT, a product “must be wholly, or substantially wholly, made from the potato"," according to the Chief Justice.

To sum up...Pringles have essentially niggled out of a tax that was *meant* to make shitty snack food more expensive than actual wholesome food food by way of being so terrifyingly over processed that you can’t call them made from potato.

Ta da! I love lawyers!